Operations And Supply Chain Strategy

Bose utilizes many strategies in order to maintain overall customer satisfaction. The Corporate strategy follows their motto of "Better Sound Through Research." Bose separates themselves from the competition with their commitment towards research that results in efficiently innovative technology. This strategy is all encompassing in terms of all the other subdivisions within the company. Therefore, all other strategies run along the same lines and apply domestically, as well as globally.

As far as business strategies apply to Bose, there are many different areas. Bose is involved in sound technology for homes, automobiles, airplanes, and much more. Differentiation is most definitely the business strategy that Bose strives towards, constantly. Anyone who has heard of Bose knows about their speakers that look and sound like no other. Bose revolutionized the sound electronic industry with their small but powerful and precise speakers.

Bose® Jewel Cube® Speaker Arrays


Operation strategies for Bose corporation focus upon the ideal of quality. If the company was not remembered for anything else, it’s one outstanding characteristic would be quality. Bose is known for some of the best quality sound equipment available on the market today, as well as past decades. Not only is Bose renowned for excellent product quality, but quality of customer service as well. Bose employees are trained specifically to cater to the customer in terms of helping them find which product would best suit their needs. Bose staff members as also known to be extremely approachable and friendly.

Project Scheduling

One example of a project at Bose would be the Factory Renewing process of certain products. The tasks include, customer return, return authorization logging, defect information, shipment to re-inspection centers, reexamination, appearance and performance guideline testing, re-certification, and finally shipment to a Bose Factory Store location.

It is unknown if Bose utilizes Gantt charts due to strict privacy and confidentiality policies but we are sure that charts and diagrams are used. Recommendations for future tasks would include the integration of customer feedback within the Factory Renewing process to ensure that consumers are receiving exactly what they find useful.